Creator-led digital scale, enterprise innovation storytelling, and hands-on production from brief to final asset — for creator companies, global brands, and enterprise teams.
Three areas of focus across creator-led content, interactive games, and enterprise innovation storytelling.
Whatever the project, my process is the same: find the story, build the system around it, and produce the rollout that gets it in front of people.
Work shaped across creator, consumer, healthcare, and enterprise environments — including 10+ pharma & healthcare clients such as Pfizer, Merck, Moderna, GSK, and AbbVie.
I am a creative producer and content strategist who has worked in two very different but surprisingly connected worlds: fast-moving creator-led media and high-stakes enterprise innovation.
At Oni Studios, I worked across social, brand, community, apparel, and Fortnite game experiences, helping ideas move quickly from brief to launch. At ?What If! / Accenture, I helped global organizations turn research, workshops, and business challenges into stories, concepts, and executive-ready deliverables.
Matt brings ideas to life — and people with them.
Rocket Wars quickly became one of our top-performing experiences. Matt’s leadership, communication, and production skills were a huge part of that success.
More recommendations available on LinkedIn.
Open to creative producer, content strategy, brand storytelling, social content leadership, innovation storytelling, and interactive experience roles.
Based in the U.S. and open to relocation, remote, or hybrid.
matthew.shenk@gmail.com · US-based · Remote / Hybrid · Open to Relocation
My work sits across three areas of focus: creator-led content, interactive games, and enterprise storytelling. Each area shows how I turn strategy into content, launches, experiences, and measurable audience engagement.
At Oni Studios, I worked across creator-led campaigns, social launches, live events, apparel drops, content experiments, and interactive promotions within the SypherPK ecosystem. My role sat between strategy and execution: building social calendars, producing campaign assets, coordinating creators and collaborators, documenting launches, supporting live coverage, and turning creator moments into full campaign rollouts.
My interactive work translates creator audiences, brand goals, and game design into playable experiences. This area includes original Fortnite / UEFN games, branded activations, launch campaigns, and a broader portfolio of maps built to drive engagement, retention, and audience participation.
Before moving deeper into creator and gaming ecosystems, I spent years at ?What If! / Accenture helping enterprise teams make complex ideas easier to understand. This work included documentary-style video, innovation workshop storytelling, executive-ready narratives, internal campaigns, training content, and brand communications for healthcare, CPG, technology, hospitality, finance, and logistics clients.
More enterprise & supporting work: